YZi Labs, formerly Binance Labs, has thrown its support behind the launch of a new digital asset treasury firm focused entirely on BNB.
The initiative, announced by YZi Labs in a July 9 press release, will operate under the name BNB Treasury Company and plans to pursue a public listing on a major American stock exchange.
The goal is to offer U.S. investors regulated access to BNB (BNB), the fourth-largest cryptocurrency by market capitalization, and the broader BNB Chain ecosystem. BNB Chain, known for powering millions of users and thousands of decentralized apps, remains one of the most active blockchain ecosystems.
Yet, U.S. investors have had limited ways to gain regulated exposure to BNB itself. The company will be developed in partnership with 10X Capital, a digital asset investment firm that previously helped launch Nakamoto (Nasdaq: NAKA).
The project will be led by a group of experienced executives. David Namdar, co-founder of Galaxy Digital, joins as a senior partner alongside Russell Read, former chief investment officer for CalPERS and Deutsche Asset Management. Also on board is Saad Naja, previously a director at Kraken and now on the board of Exinity.
10X Capital will serve as the BNB Treasury Company’s asset manager, working with Cohen & Company Capital Markets and Clear Street LLC to raise funds for its initial BNB purchases. The financing round is expected to close in the coming weeks.
“By supporting this initiative, we aim to combine the strengths of the BNB ecosystem with 10X Capital’s institutional asset management and capital markets expertise,” said Ella Zhang, head of YZi Labs
The new company is one of several treasury entities turning to BNB as a strategic reserve asset. Build & Build Corporation is reportedly raising $100 million to accumulate BNB, while Nano Labs has already committed $50 million and is targeting a position worth up to $1 billion.
BNB Treasury Company plans to provide transparent asset reporting and engage closely with the BNB Chain community. If successful, it could become a key vehicle for bridging U.S. capital markets and one of crypto’s most active networks.
